Stepping away a bit from elements that made the previous entry in the franchise an entertaining one, the strain really begins to show in Paranormal Activity 4.
Filled with the requisite amount of jump scares the haunted house sub-genre demands, Paranormal Activity 3 delivers the goods in an interestingly different manner than its two predecessors and in a way that will leave fans of the micro-budget horror series clamouring for a fourth entry. Not everything adds up perfectly, but the one thing that many people will deride it for doing is actually the biggest strength of the film: hinting at a possibility that the series might be ready to go in a more interesting direction. In this respect the film is certainly an improvement over the second film and in many ways it manages to be superior to the original.